Making Meetings Work: Facilitate With Flexibility
But about halfway through, she could tell it wasn’t landing. The room wasn’t leaning in. They weren’t seeing themselves in the story. They weren’t connecting. And instead of adjusting, Stephanie plowed on… After all, she wanted to stick to “the plan.”
When it ended, instead of applause, Stephanie got crickets.
A seasoned facilitator might have paused, acknowledged the disconnect, and used it as a shared moment to explore why the story didn’t resonate. It would have been an easy entry point into the lessons about storytelling that she was there to teach. But Stephanie stuck to the script, and so the tension thickened. The room never recovered. And that client never invited us back.
It was a painful masterclass in what not to do.
That workshop taught us something important: If you’re following your agenda more closely than you’re following the people, you’re not facilitating.
1. Don’t Rush Learning — Let Insights Breathe
Most meeting leaders cram content into every minute of the agenda, then wonder why people look overwhelmed or disengaged. Real learning or conversation doesn’t happen on command. It happens in the space between the moments you planned.
When your team has an aha moment… pause. When you ask a question and people need time to think… let them. When energy spikes around a topic… follow it instead of shutting it down to “stay on time.”
Your ability to create space for real thinking is what separates a facilitator from a timekeeper.
This is where flexibility becomes a leadership signal. You’re showing that the people in the room matter more than the clock. And when people feel that, they engage more honestly and more deeply.
If you want predictable compliance, rush. If you want true insight, adapt on the fly.
2. Choose Facilitators Based on Skill, Not Title
A manager with authority isn’t automatically a facilitator with influence.
Many meetings fail because the most senior person is asked to run the discussion even if they can’t read the room, adjust their pacing, or support divergent thinking. Facilitation is a skill, not a default privilege of title.
If the goal is alignment, decision-making, or deeper dialogue, choose someone who can:
- Sense when the group is stuck
- Adjust the format on the fly
- Keep dominant voices in check
- Amplify quieter ones
- Navigate tension without shutting it down
You don’t need the loudest voice at the front. You need the most responsive one.
3. Plan for Transitions and Buffer Time
Most rigidity comes from unrealistic timing. Leaders plan to the minute, forgetting that humans move, ask questions, and need direction. Transitions are real, and they add up.
According to our Breakout Rules of Thumb, you can count on a couple of minutes for each transition. Build that space into your agenda so you’re not squeezing your content or your people.
And remember: every meeting should feel like a breakout. If you’re just presenting, ask yourself whether you need a meeting at all.
4. Time Questions Realistically
If you ask a room of eight people to discuss a question, expect it to take at least three to four minutes. If you ask them to reflect individually first, add more time. When dialogue is rushed, people shut down; good dialogue is designed to breathe.
Most facilitators underestimate how long high-quality thinking takes. Great facilitators design for it.
Your Agenda Is a Map, Not a Script
The goal isn’t to deliver your plan flawlessly. The goal is to move the group toward meaningful progress. Leading with awareness requires flexibility, not control.
Your agenda is a map, not a script. What will you do when the room veers off course?
Making Meetings Work | A Practical Series for Team Leads and Managers
Most professionals spend hours each week in meetings, yet too many of those hours feel wasted. At Wolf & Heron, we believe meetings should create clarity, connection, and momentum—not frustration. This article is the third installment of a four-part series that helps team leads and managers design and facilitate meetings that actually work.
When Your Plan Meets Reality
Early in our Wolf & Heron days, Stephanie facilitated our Influential Storytelling workshop for a major new client. It was a high-stakes moment: 100+ people in the room, a huge win for us, and her first time delivering the workshop solo. She opened with a story she had polished, rehearsed, and delivered successfully many times before.
Bonus:
Want help timing discussions and transitions? Join the Wolf and Heron Influence Library and grab all the tools from this article along with plenty more to help you grow your influence. Register for free access and check out the Breakout Rules of Thumb for tips on designing meetings that breathe.
Recent Posts






