Wolf & Heron Founder Tapped to Speak at the Annual Product Management Festival Europe

October 25, 2022

Stephanie Judd, storyteller and leadership development expert, is a featured speaker at the 2-day conference for product managers across various industries


BUENA VISTA, COLORADO, UNITED STATES , October 25, 2022 /EINPresswire.com/ --Wolf & Heron, a consultancy that empowers high-potential people to engage and inspire others with storytelling, has announced that founder and managing partner Stephanie Judd is an invited speaker at the 2022 Product Management Festival (PMF). The event will be held in Zürich, Switzerland from November 9 to November 10, 2022.

PMF allows experts and practitioners from across the product management community to share best practices, experiences, and success stories every year. The organization aims to amplify the global impact of product management and helps product managers make a real difference while offering the best products on the market. This year’s lineup of speakers includes business leaders and executives from Google, Meta, Hellofresh, YouTube and more.

“This is my second time speaking at PMF, and it’s a unique opportunity to engage and exchange ideas with really smart, impact-oriented professionals,” says Stephanie Judd, founder at Wolf & Heron. “My goal is to help product managers discover the power of influential storytelling and dispel some myths that stop PMs from developing this skill set.”

Wolf & Heron is committed to cultivating leaders who can engage and inspire others with storytelling. Judd’s talk will highlight common storytelling misconceptions product managers have about storytelling and offer ways to effectively tell stories that galvanize an audience and motivate them to take action. Attendees will leave with a checklist of characteristics against which to measure their own stories and maximize their ability to influence others.

The festival will host 289 companies from over 18 countries, and tickets are available for sale via the website. Judd will be among 40+ innovators and practitioners in the product management trade that share insight to being successful and having a thriving business.

ABOUT WOLF & HERON
Wolf & Heron is a leadership development firm that empowers high-potential people and executives to engage and inspire others with storytelling. The consultancy has worked with clients across many industries and profiles, including Fortune 100 companies, non-profits, educational institutions, and lobbyist groups. Founded by Kara Davidson and Stephanie Judd, Wolf & Heron delivers experiences and solutions to develop inspirational leaders. The company offers customized, people-focused programs, such as corporate training, public workshops, and executive coaching. To learn more, visit
https://www.wolfandheron.com/.


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It's never been more important to be yourself. Kara's brother learned this while hiring for his company. He was eight interviews into a search for a new position at this company, and every one of them wasn’t who they said they were on their resume. Some invented their experience. Others leaned so hard on AI that he couldn't find the actual person behind the answers. He was aggravated trying to figure out what was real and what wasn’t. All he knew for sure was that he couldn’t trust his own read, so he handed the search to a recruiter. That's what happens when people can't tell what's real. They get suspicious of everyone. And when one thing about someone seems off, we doubt the whole person: the experience, the credentials, the firm handshake.
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Stephanie had a mentor who went straight to ‘here’s what I would do’ the moment Stepanie asked for advice. Although this mentor was extremely well-meaning, the advice she gave was irrelevant and outside of Stephanie’s reality. “Take your clients to the ballet,” she said. But Stephanie lived nowhere near a ballet company, and her clients weren’t local to her. If this mentor had just paused to ask Stephanie a few questions, her insights would have been a lot better formulated.  Most people leading a discussion default to questions that inform them rather than explore possibilities. The difference is subtle, but the impact is huge.
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Letitia came to Stephanie stressed. She ran a monthly working group and every month felt the same: low attendance, low engagement, and a Q&A section that was mostly just awkward silence. She spent hours preparing a presentation nobody seemed to care about and couldn't figure out what she was doing wrong. When Stephanie asked her to walk through the format, Letitia said they do forty minutes of presentation followed by twenty minutes of Q&A. She selected the topic each month, recruited a presenter (often herself by default because no one ever volunteered), and carried the entire session on her back. Stephanie pointed out something that surprised Letitia, even though it felt obvious to her in retrospect: the format was inadvertently creating a group of observers, not active collaborators. The meeting was designed in a way that encouraged passivity.
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