Inspiring Conversations with Stephanie Judd of Wolf & Heron

March 31, 2023

In this article, Stephanie Judd is featured in a VoyageATL interview and shared her journey from college to building Wolf & Heron, as well as the challenges she faced day-to-day.


Hi Stephanie, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?


”My path has been circuitous but also not all that unexpected in hindsight. I graduated with a Computer Science degree. At school, I was good at it, but it didn’t take long for me to figure out that being an engineer and a developer wasn’t a great fit for me in the job market. Then began a long journey of soul searching that took me to several countries on three continents across four different industries (I worked in public health, energy, micro-finance, and in the nonprofit world). I finally went to grad school in Michigan in part because I needed a “comma” in my career to reflect and regroup. While there, I finally articulated that my favorite part of every project or experience I’d taken on until that point had been getting others inspired to care about it too.”

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Stephanie had a mentor who went straight to ‘here’s what I would do’ the moment Stepanie asked for advice. Although this mentor was extremely well-meaning, the advice she gave was irrelevant and outside of Stephanie’s reality. “Take your clients to the ballet,” she said. But Stephanie lived nowhere near a ballet company, and her clients weren’t local to her. If this mentor had just paused to ask Stephanie a few questions, her insights would have been a lot better formulated.  Most people leading a discussion default to questions that inform them rather than explore possibilities. The difference is subtle, but the impact is huge.
By Stephanie Judd • September 8, 2026
Leaders have to have all the answers, right?  Kara had a coaching client who was facing a big org change and needed to keep her people motivated. She was hyper focused on what she should say and how she’d provide her people with answers. She knew this was a critical moment for building and maintaining trust and engagement on the team. But when Kara asked, “What would you be looking for from your leader in a moment like this?” the client said, “For them to listen to me.” Then why do we try to have all the answers? Why don’t we listen?
By Stephanie Judd • August 3, 2026
Letitia came to Stephanie stressed. She ran a monthly working group and every month felt the same: low attendance, low engagement, and a Q&A section that was mostly just awkward silence. She spent hours preparing a presentation nobody seemed to care about and couldn't figure out what she was doing wrong. When Stephanie asked her to walk through the format, Letitia said they do forty minutes of presentation followed by twenty minutes of Q&A. She selected the topic each month, recruited a presenter (often herself by default because no one ever volunteered), and carried the entire session on her back. Stephanie pointed out something that surprised Letitia, even though it felt obvious to her in retrospect: the format was inadvertently creating a group of observers, not active collaborators. The meeting was designed in a way that encouraged passivity.
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